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How to make it in the new music business : practical tips on building a loyal following and making a living as a musician / Ari Herstand.

By: Material type: TextTextLanguage: English Edition: Third editionDescription: xxii, 627 pages illustrationer 25 cmISBN:
  • 9781324091868
Subject(s): DDC classification:
  • 780.23 23
Other classification:
  • Ij
Online resources:
Contents:
Preface to the third edition -- Author's note -- 1. Why music? -- 2. The new industry -- 3. Recording -- 4. The release -- 5. Building a fanbase one fan at a time -- 6. Playing live -- 7. Booking and promotion -- 8. Touring -- 9. How to make real money playing colleges and performing arts centers -- 10. Sponsorships and investments -- 11. How to master the Internet -- 12. The new asking economy : the difference between asking and begging -- 13. How to get all the royalties you never knew existed (and other business things you need to know) -- 14. How to get music placed in film and television -- 15. Bump everyone else off the cover -- 16. So, you don't want to be a musician? -- 17. Outro -- How I helped change a law for musicians -- Some words of caution (and other stuff you really need to read) -- Glossary.
Summary: "Hailed as an "indispensable" guide (Forbes), How to Make It in the New Music Business returns in a significantly revised and expanded third edition. How to Make It in the New Music Business, since its first publication in 2016, has become the go-to resource for musicians eager to make a living in a turbulent industry. Widely adopted by ambitious individuals and music schools across the world and considered "the best how-to book of its kind" (Music Connection), this essential work has inspired tens of thousands of aspiring artists to stop waiting around for that "big break" and take matters into their own hands. In this highly anticipated new edition, Ari Herstand reveals how to build a profitable career with the many tools at our fingertips in the post-COVID era and beyond, from conquering social media and mastering the digital landscape to embracing authentic fan connection and simply learning how to persevere. This edition breaks down these phenomena and more, resulting in a timeless must-have for anyone hoping to navigate the increasingly complex yet advantageous landscape that is the modern music business"--
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Böcker Böcker Löftadalens folkhögskola Facklitteratur Non-fiction 780.23 (Browse shelf(Opens below)) Available 80074407415
Böcker Böcker Löftadalens folkhögskola Facklitteratur Non-fiction 780.23 (Browse shelf(Opens below)) Available 80074407409
Böcker Böcker Löftadalens folkhögskola Facklitteratur Non-fiction 780.23 (Browse shelf(Opens below)) Available 80074407413
Total holds: 0

Includes index.

Preface to the third edition -- Author's note -- 1. Why music? -- 2. The new industry -- 3. Recording -- 4. The release -- 5. Building a fanbase one fan at a time -- 6. Playing live -- 7. Booking and promotion -- 8. Touring -- 9. How to make real money playing colleges and performing arts centers -- 10. Sponsorships and investments -- 11. How to master the Internet -- 12. The new asking economy : the difference between asking and begging -- 13. How to get all the royalties you never knew existed (and other business things you need to know) -- 14. How to get music placed in film and television -- 15. Bump everyone else off the cover -- 16. So, you don't want to be a musician? -- 17. Outro -- How I helped change a law for musicians -- Some words of caution (and other stuff you really need to read) -- Glossary.

"Hailed as an "indispensable" guide (Forbes), How to Make It in the New Music Business returns in a significantly revised and expanded third edition. How to Make It in the New Music Business, since its first publication in 2016, has become the go-to resource for musicians eager to make a living in a turbulent industry. Widely adopted by ambitious individuals and music schools across the world and considered "the best how-to book of its kind" (Music Connection), this essential work has inspired tens of thousands of aspiring artists to stop waiting around for that "big break" and take matters into their own hands. In this highly anticipated new edition, Ari Herstand reveals how to build a profitable career with the many tools at our fingertips in the post-COVID era and beyond, from conquering social media and mastering the digital landscape to embracing authentic fan connection and simply learning how to persevere. This edition breaks down these phenomena and more, resulting in a timeless must-have for anyone hoping to navigate the increasingly complex yet advantageous landscape that is the modern music business"--

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